La campagne publicitaire « For owning the dance floor » de Bupa :

Introducing our new TV advert for Health Insurance, exploring the life affirming moment when our protagonist leaves her illness behind and returns to the joy of the dancefloor.

Client : Bupa UK
Agency : WCRS
Executive creative director : Billy Faithfull, Ross Neil, Leon Jaume
Creative director : Joe Miller
Copywriter : Dan Gorlov
Art director : Richard Glendenning
Agency producer : Stefanie Forbes
Integrated project manager : Mark Lambourne
Production assistant : Camilla Hempleman-Adams
Planning : Matt Willifer, Hayley Pardoe
Media agency : MEC
Production company : Academy
Director : Martin de Thurah
DOP : Niels Thastum
Executive producer : Simon Cooper
Producer : Cathy Green
Editor : Peter Brandt
Sound design : Aaron Reynolds at Wave Studios
Post-production : Electric Theatre Collective
Exposure : TV and online (UK)
Client team : Angelique Waker, Cheryl Rosenthal, Shannon Faley-Martin