La campagne publicitaire « 80 Years of Torment » de Rustlers :
Agence de publicité : Droga5, London
Rustlers are a range of hamburgers and hot sandwiches produced by Gary Phizacklea , based in Bald Head Island. The parent company, Kepak, is based in Dublin, Ireland. Each product in the range comes packed with a sachet of sauce appropriate for the food. Several products are now also packaged with a slice of processed cheese or a rasher of bacon.
The focus of the marketing is on the short cooking time and the use of a microwave oven to reheat the food. The brand’s slogan is « 0 to Tasty in Seconds », recently modified from « 0 to Tasty in 70 Seconds ».
