La campagne publicitaire « Reinvent giving » de HP :

Watch the story of two brothers, and how music and the HP Spectre x360 helped bring them closer together.

Premium Family

Exhilarating power wrapped in luxury
Meet the stunning HP Premium Family – devices for those that want it all and still yearn for more. These luxurious devices,
with unrivaled performance and alluring designs, surpass your wildest expectations. With impressive technology
and refined materials, the new Premium Family is bound to be your new obsession.

Craftsmanship comes first
We put craft above all else. Refined materials, cutting-edge design, and all-metal construction come standard,
of course. But we didn’t stop there – these are some of the slimmest, sleekest, most elegant machines
you’ve ever encountered, down to the finest details.

Crédits:
Advertising Agency: AMV BBDO, London, USA
Copywriter: Neil Clarke
Art Director: Jay Philips
Agency Producer: Verity Elvin
Agency Planners: Lisa Stoney, David Murray
Agency Account Management: Joss Freestone, Amy Emerson, Charlie Thompson, Alex Bird
Media Agencies: Phd, Essence
Production Company: Academy Films
Director: Seb Edwards
Producer: Ben Roberts
Post – Production Company: The Mill
Audio Post-production: 750mph