Hewlett Packard Enterprise : No Bob & No Bot

La campagne publicitaire « No Bob & No Bot » pour Hewlett Packard Enterprise :

Description:
Chief Creative Officer, Publicis New York, Andy Bird commented, “This is a very exciting moment in time for HPE. They are helping companies transform their businesses, while transforming their own. What is really exciting for us, as their agency partner, is how HPE is transforming the way they advertise, putting the customer at the center and speaking to true business obstacles in a relatable, honest voice. The Yeasayers work cuts to the heart of a real pain point with candor, and just the right dose of humor. »

Credits:
Advertising Agency: Publicis, New York, USA
Chief Creative Officer: Andy Bird
Executive Creative Director / Copywriter: Matt McKay
Creative Directors: ward_williams, Carlos Perez
Chief Production Officer: Lisa Bifulco
Executive Broadcast Producer: Lauren Schneidmuller
Global Client Officer: Scott Herring
Group Account Director: Mila Babrikova
Account Supervisor: Amber Hernandez
Account Executive: Joey Hathaway
Executive Integrated Producer: Anna Ma Fung
Integrated Producer: Jenae Boston
Production Company: Hungry Man
Director: Wayne McClammy
Managing Partner / Executive Producer: Kevin Byrne
Executive Producer / Partner: Mino Jarjoura
Executive Producers: Dan Duffy, Caleb Dewart
Producer: Dave Bernstein
Production Supervisor: Rochelle Cook
Editorial Company: NO6, NO7
Editor / Sound Design: Jason MacDonald / Heard CIty
Executive Producer: Corina Dennison
Producer: Malia Rose
Flame Artist: Ed Skupeen
Audio Record / Mix: Heard City
Executive Producer: Elexis Stearn
Manager Director: Justin Brukman
Producer: Mark Driscoll
Artist / Supervisor: Benji Weinstein
Music Company: JSM
CEO / President / Creative Director: Joel Simon
Executive Producer: Jeff Fiorello

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Trop Bon Trop Com’ (#TBTC) est un blog qui traite de l’actualité des dernières campagnes de communication.