La campagne publicitaire « For Every Impossible » de Jeep pour le nouveau Grand Cherokee :
Agence de publicité : DDB Chicago
Grand Cherokee ignites that unique spirit that truly fuels drivers to leave behind every impossibility to relentlessly chase their dreams. Through awe-inspiring luxury and elegant capability, the 2017 Grand Cherokee will take you on your every journey with grace.
For more than 75 years, the Jeep name has been indelibly associated with freedom, authenticity, adventure and passion. These are vehicles for “ dreamers and doers” – forging extraordinary, uncommon bonds between themselves and their owners, because adventure is found in every Jeep vehicle’s DNA. The badge stands for more than a brand. In truth, it’s a badge of honor.
